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What is
Press release
A Press release is a written, official statement that’s prepared for and delivered to members of the press – also called the media – for making a newsworthy announcement or providing information in relation to a specific event.
In other words, a press release is a document that companies or individuals create and share with professionals from the news media industry so they can make it public, thus giving the event media coverage and expanding its reach.
Press releases might still be important and useful, but they are, in fact, something that started at the beginning of the previous century.
To be more precise, press releases date to a little over a century ago with the first press release being sent in 1906, when a train accident took the lives of over 50 people in New Jersey, USA.





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A well-known news platform with over 689.1 million unique monthly visitors. MSN News offers brands the opportunity to share press releases with a wide-ranging audience across various demographics. With its strong online presence and integration with Microsoft’s services, press releases gain significant exposure, making it easier to connect with potential customers and stakeholders. The credibility associated with MSN enhances trust in the information shared.

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Posting press releases on Yahoo News allows brands to reach a vast audience, as the platform attracts millions of users daily. With its high domain authority, releases published here gain credibility and visibility, enhancing brand recognition. The site’s diverse content categories also ensure that press releases reach the right audience, driving targeted traffic.

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Posting a press release on Business Insider allows brands to leverage the site’s focus on business and financial news. Known for its influential readership, this platform enables companies to target professionals and decision-makers effectively. The potential for increased engagement and shares on social media amplifies the reach and impact of the press release.

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As a leading global news agency, posting press releases on AP News grants unmatched exposure and authority. Brands can benefit from AP’s extensive distribution network, which ensures that their news reaches journalists, media outlets, and audiences worldwide. This enhances the likelihood of additional coverage, further amplifying the message.
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Benzinga specializes in financial news and analysis, making it an ideal platform for press releases related to business developments, financial results, and market trends. By posting on Benzinga, brands can attract the attention of investors, traders, and financial professionals, ensuring that their news reaches a highly relevant audience eager for timely information.
contact Our Team
If you’re looking to amplify your brand’s message through impactful press releases or custom content tailored to your specific needs, our team is here to help! We specialize in crafting compelling press releases that capture attention and drive engagement across various platforms. Whether you need a strategic distribution plan or personalized content that aligns with your brand’s voice, our experienced professionals are dedicated to delivering high-quality work that meets your goals. Reach out to us today to discuss how we can collaborate to elevate your brand visibility and communication strategy!